11.  Website Broker



There are many people who are interested in buying websites online and the marketplace is huge. They want to buy these sites because they have already been established and already produce income which means they don't have to do the groundwork on their own or because they see a potential for growth and higher profits on these sites.

 

There are also a lot of people who want to or would be willing to sell their websites to others but simply don't know how. This can be an extremely lucrative business to get involved in if you can find a good supply of buyers and sellers.

 

Just like a real estate agent, as a website broker, you would be able to connect buyers with sellers and claim a percentage of the transaction for making the connection possible.

 

As a broker, it's your job to review and screen the sites you are going to offer for sale, to make sure the figures and all other statistics, such as website traffic and monthly income are genuine.

 

You might also have to help the seller determine the value of their website, assist in the negotiation of the sale and then take care of all the post-sales support and transactions.

 

In order to become a website broker, here are some steps you can take:

 

   Create a site that outlines the basics of what you offer.

 

As soon as you find some buyers and sellers who are interested in your service, begin updating your website showing what websites are available as well as what your buyers are looking for. One important thing to remember is to never put the seller's contact info on your website, otherwise potential buyers could try to cut you out and bypass your commission.

 

   You can find people who are interested in buying and selling websites by going to the biggest existing brokerage sites such as flippa.com, websitebroker.com and BuySellWebsite.com. Anyone who has their websites listed on any of these sites would more than likely want additional help and exposure and you can propose to list their website on your platform too.

 

   Visit websites such as TB Solutions and analyze some of the sites that are for sale there. You can also make some pricing requests. You should get good at identifying websites that have a high Google ranking and other good metrics that have value such as Domain Authority, Trust Flow and good backlink profiles.

 

By using those types of sites to buy websites with high PR and other good metrics, you can get them developed into professional and attractive websites and then sell them for a much higher price.

 

   Another great way to attract buyers to your website is to advertise on pay-per-click advertising platforms such as Google Adwords and Bing Ads. By doing this, you can have your website show up in the sponsored listings whenever someone does a search for "websites for sale" or other related keywords to your business.

 

   Never give out sensitive website details to potential

 

buyers until you get signed paperwork stating that they won't go around you, and so forth.

 

   If a deal is made, the payment can be sent to you where you can collect your commission and forward the remainder of the money to the seller.

 

   Another bonus tip I can offer you here is to let the buyer come up with starting price. If a buyer send you a request for info on a particular website for sale you just have to ask them: How much is this website worth to you? This simple strategy can make a huge difference to the closing sale price.

 

So how much can I make from being a website broker?

 

How much you make depends on the value of the site that you are selling. This could range anywhere from $100 well into the millions of dollars for large websites.

 

As a website broker you can typically charge 10% of the gross sale price for websites valued over $25,000 and 15% for websites under $25,000.

 

You will also be able to earn more as your negotiation skills improve. As you get a better understanding of the value of websites, you will be better equipped to justify the value of websites you are selling to your potential prospects.